axiom Introduces Ladies Only Sections at Key Service Centres in Saudi Arabia
04 March, 2014
New Innovation to Cater for Growing Female Customer-base in Kingdom
In response to customer demand, axiom has introduced ladies only sections at its mega-service centres in Khobar, Riyadh and Jeddah.
The authorized service partner for 10 major brands – including Samsung, BlackBerry, Nokia and LG – axiom has a strong track record for service centre innovation, including becoming the first in Saudi Arabia to introduce real-time customer feedback systems and 1 hour express services.
“Our ladies only sections are a direct response to our growing female customer-base in the Kingdom, and we have done everything we can to ensure axiom’s world-class service is available to all in the most comfortable, accessible manner possible,” said Faisal Al Bannai, CEO, axiom.
As with all axiom service centres, the ladies only sections are open seven days a week, and feature a full range of mobile accessories for sale.
axiom operates the most extensive network of mobile service centres in the Kingdom, with 13 dedicated centres and 104 retail service collection points.
Over 30,000 customers are dealt with every month across axiom’s 29 service centres in MENA, and customer satisfaction levels currently stand at 97 per cent – one of the highest in the industry. axiom plans to open an additional 15 service centres in Saudi Arabia in the coming year, with further ladies only areas also on the agenda.
Allied to axiom service credentials is its extensive range of value-added services (VAS). This includes a 60-second data transfer, a pick-up and delivery service for repairs, stand-by phones during the repair period, and a 2-year warranty on select brands.
“axiom’s success is entirely down to our ability to offer customers a peerless service,” added Al Bannai.
“More than anyone, we know that mobile devices are integral to the way we live and organize our daily lives, so it is crucial that any issues or concerns are dealt with immediately and effectively.”